Weekend Marketplace is a two hour Saturday morning block of paid programming airing on Fox that began airing on January 3, 2009, replacing the 4Kids TV Saturday morning cartoon block that aired using time leased by 4Kids from Fox from 2002 until the last Saturday of 2008. The block is programmed solely with infomercials, which usually air on networks and stations during late night and early morning hours; such programming, however, has not previously been scheduled on a regular basis by a major broadcast television network.