![View Poster Image](https://image.tmdb.org/t/p/w342/hgHGsnZyeJTrNmFD37MDQgW2kAK.jpg)
![View Poster Image](https://image.tmdb.org/t/p/w342/hgHGsnZyeJTrNmFD37MDQgW2kAK.jpg)
Episode 5 - Series 5, Episode 5
Air Date: Apr 22, 2009
The candidates are given the task of a new breakfast cereal with a brand identity including a name for the cereal, design for the box and film a TV campaign that will appeal both to the parents and the children.